The LOI as it is now used is a misunderstood application of poorly informed brokers and traders. A more proper application based on established custom and practice in International trade, going back even to the old medieval "Law Merchant" (Lex Mercantilis) is: Buyer requests a quotation _ in modern usage this is an RFQ/Request For Quotation _ NOT an LOI. Seller may then reply with a Quote. Buyer confirms receipt of quoted prices, and requests an Offer.
But intentions are not binding contractual conditions. Nor need they lead up to binding contractual conditions. Moreover a letter expressing intent, in its form, does not adequately suggest what the appropriate response should be. Whereas a Request for Quotation / RFQ quite literally is a Request. For a Price Quotation. Hence the document's name, it meaning is expressed by it's name. Hence an appropriate response, for a vendor or supplier, is issuing a a price quote.